top of page

FibreStrap ready for distribution in the US

25 Mars, 2024

We are excited to announce a new partnership with Atlantic Packaging for the distribution of FibreStrap in the US. Through their sustainability initiative, A New Earth Project, FibreStrap will be introduced to the North American market, with shipping expected to start by the beginning of Q3.


Atlantic Packaging has shown interest and has been in touch with the FibreStrap Team since the very beginning. With existing customers who currently use large quantities of plastic cable ties, a sustainable option is welcomed with open arms. 

“We are always on the lookout for innovative products and materials that allow us to help our customers transition to more sustainable packaging practices,” said Wes Carter, president of Atlantic Packaging and founder of A New Earth Project. “Including FibreStrap in our New Earth Approved catalog is also going to be met with a lot of interest and enthusiasm.”

An experienced and well-renowned partner 

Atlantic Packaging is the largest privately held and most technical packaging company, working with major consumer products companies and iconic brands within the sport and outdoor segment. 


“ Atlantic Packaging are front runners when it comes to sustainability in packaging, and the FibreStrap Team is more than happy to take this step overseas with such an experienced partner,“ says Sigrid Svedberg, Co-Founder of FibreStrap. 

A New Earth Project, the sustainability initiative of Atlantic Packaging, is a coalition of outdoor enthusiasts, industry-leading brands, and innovative, environmentally conscious packaging suppliers. The initiative focuses on developing and scaling sustainable packaging solutions to combat single-use plastic pollution and prevent it from reaching the world’s oceans, lakes, and rivers. 


“We are working to combat the same challenges and we can see so many things to benefit from this collaboration,” says Sigrid Svedberg.  

bottom of page